About us

About us

Connecting the local and the global, and delivering our region's wonderful goods and valuable traditions to the world to sustain them - that is my wish.

I am originally from Ishikawa Prefecture in the Hokuriku region of Japan. Living in a town where traditions thrive was something I took for granted for a long time. My initial career was as a videographer, and through my work covering various places, I realized the importance and beauty of our region's unique cultural environment. In particular, meeting local artisans who preserve traditional crafts was a turning point in my life. I have been deeply troubled by the challenges they face, such as decreased income due to the coronavirus, intensified competition in the global market, and the shortage of successors.

Amidst this, the thought emerged, "Do I have the power to introduce and connect these wonderful artisans and their skills to the world?" The answer was clear: to communicate and share the rich culture of the Hokuriku region with the world. For this purpose, I decided to launch a service offering experiences and products specialized in this region.

This service is meant to deliver the skills, traditions, and wonderful creations of local artisans to the world. Through videos and actual products, I hope you will feel their value and allure. If possible, I warmly invite you to visit the Hokuriku region, where traditions thrive. We promise to offer you the best journey and an unforgettable experience.

As a bridge connecting the local and the global, our journey has just begun. Won't you join us on this journey to protect and nurture this wonderful cultural heritage together?